Fred Perry was a British Wimbledon championship-winning tennis player. In the 1940s he presented the sweatband as the first product in the Fred Perry clothing line. In 1952 he launched at Wimbledon the legendary polo shirt in white color ,that was available only as a tennis shirt back then. Later on, in the 1950s, the demand for the Fred Perry polo increased, and right now Fred Perry is one of the largest brands of both sportswear and casualwear worldwide, and it owns the most legendary logo in the fashion industry.

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