Santa Cruz is one of the first and most successful brands on the skate community. It was founded on the early 1970’s, in Santa Cruz, California by three friends: Richard Novak, Doug Haut & Jay Shuirman. The initial name of the company was NHS Inc. (Novak, Haunt, Shuirman), and it was operating a “raw materials” business in Santa Cruz, California that supplied the materials used to create surfboards. Following a particularly negative business interaction with an unpaying customer, they received what we could now consider a “historic” phone call from McCully’s Bike Shop in Hawaii. The shop requested that NHS create and produce an order of 500 skateboards. They accepted the order and it was in 1973 that Santa Cruz Skateboards was officially born. While the 1970’s could be regarded as a successful period in Santa Cruz history, the skateboarding industry met it’s first real “downfall” in the early 1980’s. In addition to founder Jay Shuirman passing away due to Leukemia, the current skateboarding magazines went out of business, skateparks closed, and overall participation in skateboarding dropped so the brand faced its’ first crisis. But, it managed to rise again from its’ ashes, with the addition of freelance artist Jim Phillips to the team. Last but not least, Santa Cruz has been one of the ancestors in the dissemination of the skate culture by designing not only hard wear material but also fashion pieces with unique aesthetic and quality!

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SANTA CRUZ SANTA CRUZ Classic Dot Chest Hood
M

SANTA CRUZ Classic Dot Chest Hood

€79,50€39,75
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SANTA CRUZ Maya Knit Beanie

€22,90€11,45
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SANTA CRUZ Check Alt Dot Beanie GRAPE

€22,90€11,45
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SANTA CRUZ Check Alt Dot Beanie BLACK

€22,90€11,45
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SANTA CRUZ SANTA CRUZ Glow Quilted Jacket
8 10

SANTA CRUZ Glow Quilted Jacket

€146,90€73,45
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SANTA CRUZ SANTA CRUZ Sydney Sherpa Fleece BROWN CHECKERBOARD
8 12

SANTA CRUZ Sydney Sherpa Fleece BROWN CHECKERBOARD

€114,90€57,45
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SANTA CRUZ SANTA CRUZ Maya Knit Crew
10

SANTA CRUZ Maya Knit Crew

€104,50€52,25
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SANTA CRUZ Seacliff Beanie MALACHITE

€22,90€11,45
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SANTA CRUZ Seacliff Beanie BLACK

€22,90€11,45
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SANTA CRUZ Classic Label Beanie APRICOT

€22,90€11,45
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SANTA CRUZ Classic Label Beanie MALACHITE

€22,90€11,45
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SANTA CRUZ SANTA CRUZ Castle Rock Jacket
M XL

SANTA CRUZ Castle Rock Jacket

€104,50€52,25
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SANTA CRUZ SANTA CRUZ Opus Dot Stripe AG T-Shirt BLACK
M L

SANTA CRUZ Opus Dot Stripe AG T-Shirt BLACK

€42,50€21,25
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SANTA CRUZ SANTACRUZ Opus Dot Stripe AG T-Shirt MALACHITE
M

SANTACRUZ Opus Dot Stripe AG T-Shirt MALACHITE

€42,50€21,25
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SANTA CRUZ Burst Oval Dot Belt

€24,90€12,45
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SANTA CRUZ Burst Oval Dot Belt BLACK

€24,90€12,45
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SANTA CRUZ SANTA CRUZ Hideout Reversible Vest
L XL

SANTA CRUZ Hideout Reversible Vest

€91,90€45,95
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SANTA CRUZ SANTA CRUZ Erode Dot Mono T-Shirt
M

SANTA CRUZ Erode Dot Mono T-Shirt

€41,50€20,75
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SANTA CRUZ Crop Dot Belt

€24,90€12,45
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SANTA CRUZ MFG OGSC Belt

€24,90€12,45
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SANTA CRUZ Screaming Mini Hand Stripe Beanie WHITE

€22,90€11,45
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SANTA CRUZ SANTA CRUZ Watkins Jacket SAGE/BLACK
M L

SANTA CRUZ Watkins Jacket SAGE/BLACK

€104,50€52,25
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SANTA CRUZ SANTA CRUZ Roskopp Rigid Face Front Hood
M

SANTA CRUZ Roskopp Rigid Face Front Hood

€79,50€39,75
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SANTA CRUZ SANTA CRUZ Style Dot Crew BLACK
XL

SANTA CRUZ Style Dot Crew BLACK

€73,50€36,75
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SANTA CRUZ SANTA CRUZ Apex L/S Shirt
M L XL

SANTA CRUZ Apex L/S Shirt

€79,50€39,75
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SANTA CRUZ SANTA CRUZ Classic Dot Chest T-Shirt BLACK
XL

SANTA CRUZ Classic Dot Chest T-Shirt BLACK

€37,90€18,95
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SANTA CRUZ SANTA CRUZ Classic Dot Chest T-Shirt WHITE
XL

SANTA CRUZ Classic Dot Chest T-Shirt WHITE

€37,90€18,95
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SANTA CRUZ SANTA CRUZ MFG OGSC T-Shirt SAGE
L

SANTA CRUZ MFG OGSC T-Shirt SAGE

€37,90€18,95
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SANTA CRUZ SANTA CRUZ MFG OGSC T-Shirt BLACK
M XL

SANTA CRUZ MFG OGSC T-Shirt BLACK

€37,90€18,95
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SANTA CRUZ SANTA CRUZ HOLO FLAMED DOT T-SHIRT WHITE
L

SANTA CRUZ HOLO FLAMED DOT T-SHIRT WHITE

€36,50€18,25
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SANTA CRUZ SANTA CRUZ TSHIRT 50TH DOT WHITE
XL

SANTA CRUZ TSHIRT 50TH DOT WHITE

€36,50€18,25
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SANTA CRUZ SANTA CRUZ WAVE DOT SLEEVELESS WHITE
M L

SANTA CRUZ WAVE DOT SLEEVELESS WHITE

€33,50€16,75